Articles - 4 Important Points To Take Note

Articles - 4 Important Points To Take Note

The importance of article writing in today’s websites and online based companies are immeasurable. They dictate a substantial amount in the success and the drive of traffic into one’s website. It has become an important element in making a website work and earns a profit. A website operator and owner must possess the good sense to include articles in his or her website that will work for them and derive the many benefits articles can give to their site.

Good articles have been known to be the driving force in pulling traffic to a website. Good articles are a major factor in giving website high rankings in search result pages (SERP). The higher a site ranks, the larger slice of the traffic flow pie he gets. With a large number of traffic flow, there are more revenue and more potential for other income generating chances as well.

But, it is not just about stuffing your website with articles; they have certain important requirements as well. These requirements must be achieved to obtain the maximum benefits an article will provide for your website. A well written article will catch the eyes and interest of your readers and keep them coming back to your website for more. They would also be able to recommend your website to others.

Here are some important points to help and assist you in making good articles. Below you will read about four points all good articles must have to make it successful and helpful in making your website a revenue earning and traffic overflowing website.

1. Keywords and Keyword Phrases.
   
   An article must always be focused on the keywords and keyword phrases. As each website reader goes to a site, there are some who are just merely browsing but there are those who are actually looking for a specific thing. When this happens, a web searcher usually goes to a search engine like Google or Yahoo, and types in the exact keywords they are looking for (e.g. Toyota RAV4, Kia Meningitis, Tax Lawyer and Lose Weight). It could be anything they desire at the moment.
   
   The important point is that you have an article that has the keywords or keyword phrases that are related to your site. For example, if you maintain an vehicle auto parts website, you must be able t have articles related to cars and their parts. There are many tools available in the internet that provides service in helping a webmaster or online marketers to find out in determining what keywords and keyword phrases are mostly sought after. You can use this tool to determine those keywords or keyword phrases to use and write about.
   


2. Keyword Density
   
   Once you have your keywords and keyword phrases, you must utilize them fully. A good article must have good keyword density for search engines to “feel” its presence. Articles should have at least ten to fifteen percent of keyword density in their content for search engines to rank a website high in their search results (SERP). Getting a high rank in search engines is what good articles are expected to do for a website.
   
   Keyword density is the number of times a keyword or keyword phrase is utilized in an article. The number varies depending on the number of words used in an article. A good article must have a keyword density that is not too high or too low. With a very high density, the essence of the whole article is lost and may turn off a reader as well as the search engines. It comes off as over exaggerating or over eager. A low number in an article may be ignored by the search engines.
   


3. Good Article Content
   
   Like what is stated above, you cannot just fill or spam an article with keywords. They must also be regarded and seen as good reading materials. Articles must be able to educate and entertain people as well as provide good information and help in satisfying their needs. Articles should be well written with correct spelling and good grammar. If you want people to trust and believe you, make sure your work are good and well thought out.
   
   People react well to figures, facts and statistics. Try to get good information and as many facts and figures as you can. A good and well written article will enhance your reputation as an expert in your chosen niche, field or topic. As more people believe in you. They will be able to trust you and your products/services.
   


4. Linking Articles
   
   And another important point to remember. If you are going to submit your articles to ezines and/or contribute your articles to newsletters and other article directories, DO NOT ever forget to include a link to your own site. A little resource box with a brief introduction of your site and it should always be placed right after your articles that you have submitted. If people like reading your articles, they will likely to click on the link which will direct them to your website.